[162] How To Build An Amazing Secret Monitor Only You Can See

Brusspup, the illusions wizard on YouTube, basically stripped the polarising filter that comes standard on top of any monitor to make the content that appears on the screen invisible (or rather, unreadable). To make the screen readable, Brusspup then made special glasses with the same polarising filter to decipher the blankness. That way, whatever’s on the screen is made for your eyes only. Way better than dark privacy screen filters! read more

[161] 3 Digital Agencies Redefining Advertising

Despite the ubiquity of Facebook and Twitter, it's no easy task to become a social media maven. Building a company of mavens is even more challenging.Between representing a diverse group of clients and keeping up with best practices for social networks such as Vine and LinkedIn, creating brilliant campaigns in the digital space requires true innovation. Three of the leading agencies in this space — and the finalists for the Mashies' Best Digital Agency award — are doing just that. read more

Coke Olympics 2012 from MRY on Vimeo.

[160] Google Launches Web Designer, A Visual Tool For Building Interactive HTML5 Sites And Ads

Google today announced the launch of Web Designer, a new tool for building interactive HTML5 sites and ads. The company first hinted at this launch in June, but had been quiet about it ever since. Web Designer, which Google calls a “professional-quality design tool,” is now officially in public beta and available for download for Mac and Windows.
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[159] Lego Calendar sync with Google Calendar

Last year, the designers at Vitamins, a design studio in London, took some time to build something for themselves. What they needed was a way to keep track of all their various projects. It had to be big and visual and easy to use in person but also accessible online. Their solution? A wall-sized calendar made entirely of Lego bricks that syncs with Google automatically via smartphone screenshots. read more

Lego Calendar by Vitamins from Alice Masters on Vimeo.

[158] Virtually Furnish a Room With IKEA's Augmented Reality Catalog

IKEA's 2014 catalog aims to ease some of that angst by letting you plan ahead with its augmented reality feature. read more

[157] Axe Young & Mature: Choose your own sexy adventure

Axe get creative with YoutTube in the most sexist of ways in this ‘choose you own adventure’ esq campaign. Produced by Ponce Bueunos Aires the content uses something apparently called stereoscopic 3D technology which allows you to select which layer of the film you want to see simply by closing one of your eyes! read more

AxeExperience/Home

[156] Coca-Cola: The Personalised Road

Playing on the back of things like ‘Share A Coke’ made famous in Australia, Coca-Cola in Israel have created ‘The Personalised Road’ a long popular strip of billboards that have been converted into personalised Coca-Cola messages for anyone who downloaded and connected to the app. read more

[155] How Pay-Per-Gaze Advertising Could Work With Google Glass

In the patent, which was filed in May 2011 and granted last week, Google claims that “a head-mounted gaze tracking device” — presumably Google Glass — would send images and the direction the person wearing the device was looking to a server. The system would then identify real-world ads that the person wearing the gadget had seen, allowing Google to then charge the advertiser. read more

[154] The Inspiring Story of a Man With No Vision, but a Big Voice

Once upon a time, Pete Gustin dreamed of becoming a voiceover artist. But at age 8, he was diagnosed with macular degeneration, a medical condition that results in loss of vision, turning him legally blind. At 21, a New York-based agent told him he'd never make it in the business; his blindness prevented him from reading lines. read more

[153] HOW THE LIVE CONCERT EXPERIENCE IS CHANGING DRASTICALLY

Summer is in full swing and that means thousands of festivals and concerts are entertaining people across the globe. Despite changes in the way people are consuming virtually every other form of entertainment and media, live shows has more or less remained the same. Sure, there may be better pyrotechnics, lasers lights and stadium sound systems year after year, but the concert going experience is ripe for technological innovation.
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[152] This Subway Window Whispers Ads That Only You Can Hear

Do you ever feel like ads are speaking to you? Well, new talking windows ads for Sky Go—a mobile streaming service—literally speak to you using bone conduction technology. read more

[151] Huggies: Dad's pregnant too

[150] KRISS, 모니터속 가상현실 촉감 느끼는 '마우스' 개발

미래창조과학부는 한국표준과학연구원(KRISS) 질량힘센터 연구팀이 가상현실의 느낌을 실재감 있게 전달해 줄 수 있는 복합 촉각 마우스를 개발했다고 12일 밝혔다.
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[149] Futuristic Internet-Enabled Sign Spins to Show Directions

We’re living in an ever more-connected world, and it’s only a matter of time before absolutely everything is electronic and equipped with wi-fi. Points is a futuristic internet-enabled directional sign with arms that spin to point the way to your desired destination.
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[148] Sony and Lego ponder next-gen toys in Tokyo

The project was on display as part of an open house at a Sony computer science lab in Tokyo.
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[147] Tunetrace – photograph real drawings to make music

Make drawings in the real world, photograph them with Tunetrace and hear them transformed into music.
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[146] Lasers and bubbles

Using a high-speed infrared camera to track bubbles and other movement, and project lasers back onto the objects.
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Lasers and bubbles from Memo Akten on Vimeo.

[145] Murmur — From sound to light, by talking to walls

Murmur is an architectural prosthesis that enables the communication between public and the wall upon which it is connected. The installation simulates the movement of sound waves, building a luminous bridge between the physical and the virtual worlds.

Murmur — From sound to light, by talking to walls. from Chevalvert on Vimeo.

[144] Axe Young & Mature

https://www.youtube.com/user/AxeExperience/Home

[143] Coca-Cola: Small World Happiness Machines

In the latest ‘Open Happiness’ installation from Coca-Cola, they set out to break down barriers and create a simple moment of connection between two nations, India and Pakistan, who have different opinions. read more